Official Data Protection

Privacy Policy 12win –
Your Data Security is Our Priority

12win is committed to protecting the privacy and personal information of every user. This document clearly explains how we collect, use, and safeguard your data.

Last Updated: 1 January 2026
SSL 256-bit
Full encryption
Data Not Sold
No unauthorised sharing
Secure KYC
Trusted verification
PDPA Compliance
International standards

Policy Privacy 12win


At 12win, we believe that privacy is not merely a legal obligation – it is the foundation of trust that builds lasting relationships with our users. This Privacy Policy is prepared to give you a clear and honest overview of how we handle your personal information from start to finish.

As an online entertainment platform operating in Malaysia, we recognise the importance of data protection and are committed to upholding high data protection standards. This Policy applies to all users who access the 12win website, mobile app, and services via any device or platform.

This Privacy Policy should be read together with Terms and Conditions and Responsible Gaming Policy us for a full overview of your rights and responsibilities as a 12win platform user.

01 Introduction & Scope

12win ("we", "Platform", "service") is the data controller responsible for processing your personal information. This Privacy Policy describes our privacy practices regarding data collected when you:

  • Registering or logging in to your 12win account.
  • Using any game, feature, or service within the platform.
  • Contacting our customer support team through any channel.
  • Accessing our website even without registering an account.
  • Receiving marketing communications or notifications from us.

We respect your privacy and only process your personal data when there is a valid legal basis for doing so — whether due to contractual necessity, legal obligation, our legitimate interests, or your explicit consent.

02 Personal Data We Collect

Depending on how you interact with the 12win platform, we may collect various categories of personal information. The following are the types of data we collect:

Identity Data

Full name, date of birth, identity card or passport number, identity document images.

Contact Data

Email address, phone number, current residential address.

Financial Data

Bank account details, deposit and withdrawal records, transaction history on the platform.

Gaming Activity Data

Betting history, game preferences, session duration, and win or loss records.

Technical Data

IP address, browser type, operating system, device, and access logs.

Communication Data

Live chat session records, support email content, and feedback you have provided.

We will never ask for sensitive information such as your full password, PIN number, or OTP via email or live chat. If you receive such a request, please report it to our security team immediately.

03 Data Collection Methods

12win collects personal information through several transparent and lawful methods:

  • Account Registration: When you register, we collect basic information such as your name, email, and phone number to create your account.
  • KYC Verification: To meet legal compliance requirements, we collect identity verification and address documents when required.
  • Financial Transactions: Every deposit and withdrawal you make is automatically recorded as part of your account system.
  • Platform Usage: Our system automatically logs technical information when you access the platform, including session logs and gaming activity.
  • Cookies and Similar Technologies: We use cookies to enhance the user experience, analyse traffic, and personalise content. Further details are available in the Cookie Usage section.
  • Support Interactions: Every time you contact our support team, the conversation record is saved to help resolve issues more efficiently.
We only collect data that is strictly necessary for the stated purposes. The principle of data minimisation guides every information collection process at 12win.

04 Purpose of Data Use

The personal information we collect is used for the following purposes only, and will not be used outside the stated scope without your knowledge:

  • Account Management: Creating, verifying, and maintaining your user account securely.
  • Transaction Processing: Processing deposits, withdrawals, and all financial activities in your account.
  • Legal Compliance: Meeting legal obligations including AML (Anti-Money Laundering) and KYC requirements.
  • Platform Security: Detecting and preventing fraud, unauthorised access, and platform abuse.
  • Service Improvements: Analysing usage patterns to improve features, performance, and the overall user experience.
  • Marketing Communications: Sending you relevant promotions, bonuses, and offers — subject to your chosen communication preferences.
  • Customer Support: Resolving complaints, enquiries, and assistance requests efficiently and effectively.
  • Responsible Gaming: Monitoring gameplay patterns to identify risks and offer appropriate protection tools.

05 Data Sharing with Third Parties

12win does not sell, rent, or trade your personal data to any third party for their own commercial purposes. However, under certain limited circumstances, we may share your information with the following parties:

  • Payment Providers: Financial institutions and payment gateway providers required to process your transactions securely.
  • Game Providers: Third-party gaming platforms integrated with 12win require minimal session information to run games.
  • Technology Service Providers: Companies that provide infrastructure, hosting, analytics, and cybersecurity services to us.
  • Legal Authority: Law enforcement agencies or regulatory bodies when we are required to do so by law or court order.

All third parties we work with are bound by strict confidentiality agreements and are prohibited from using your data for any purpose other than what has been agreed upon. We select our partners carefully and consistently ensure their data protection standards are equal to or exceed our own.

In cases where data sharing is required by law, we will comply with such requirements. Where permitted, we will notify you of such requests in advance.

06 Data Security

Protecting your personal data is a responsibility we take very seriously. 12win employs multiple layers of the latest security technology to ensure your information is always protected:

  • 256-bit SSL Encryption: All data transmitted between your device and our servers is protected by industry-standard SSL encryption, the same used by banking institutions.
  • Two-Factor Authentication (2FA): Available to all user accounts as an additional security layer, recommending identity verification through a second device.
  • Real-Time Activity Monitoring: Our system continuously monitors account activity to detect suspicious patterns and respond swiftly.
  • Internal Access Controls: Access to users' personal data is restricted solely to staff who genuinely require that information to carry out their duties.
  • Regular Security Audits: Our systems and infrastructure undergo independent security audits on a regular basis to identify and address any vulnerabilities.
  • Secure Data Storage: Sensitive data is stored in a protected environment with strict physical and digital access controls.
While we take all reasonable steps to protect your data, no security system can be guaranteed 100% secure. In the event of a data breach affecting your information, we will notify you within the timeframe required by applicable law.

07 Cookie Usage

12win uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

Types of cookies we use:

  • Essential Cookies: Required for core platform functionality, such as maintaining your login session and ensuring security features operate correctly. These cookies cannot be disabled.
  • Performance Cookies: Gathering information on how you use our platform to help us improve performance and the user experience.
  • Functional Cookies: Remembering your preferences and settings such as language, currency, and display options for a more personalised experience.
  • Analytics Cookies: Helping us understand how users interact with our platform through aggregated and anonymised data.

You can manage your cookie settings through your browser at any time. However, disabling certain cookies may affect platform functionality. Continued use of our platform after the cookie notice is displayed will be considered your consent to the use of cookies as described.

08 User Rights

As a 12win user, you have certain rights regarding your personal data. We fully respect and facilitate the exercise of these rights:

Your Rights Description
Right to Access Request a copy of the personal data we hold about you at any time.
Right to Rectification Request correction of any inaccurate or incomplete information in your records.
Right to Erasure Request the deletion of your personal data under certain circumstances permitted by law.
Right to Restriction Request that we restrict the processing of your data in certain circumstances.
Right to Portability Receive your data in a machine-readable format for transfer to another platform.
Right to Object Object to the processing of your data for direct marketing purposes at any time.
Right to Withdraw Consent Withdraw your consent at any time without affecting the validity of prior processing.

To exercise any of the above rights, please contact us by email at [email protected] or via in-platform live chat. We will process your request within the timeframe required by applicable law.

09 Data Retention Period

12win retains your personal data only for as long as necessary for the purposes stated in this Privacy Policy, or as required to fulfil our legal obligations.

  • Active Account Data: Retained for as long as your account is active and for a reasonable period following account termination.
  • Financial Transaction Records: Retained for a minimum of 7 years in accordance with applicable accounting and AML legal requirements in Malaysia.
  • KYC Documents: Retained for the period specified by the relevant regulatory body, typically 5 to 7 years.
  • Communication Logs: Support interaction records are retained for 2 years to assist in resolving recurring complaints.
  • Analytics Data: Anonymised data used for platform analytics purposes is retained for the duration necessary for those purposes.
Once the retention period expires, your data will be securely deleted or anonymised so that it can no longer be linked to your identity.

10 Links to Third-Party Sites

The 12win platform may contain links or integrations to third-party services such as game providers, payment gateways, and communication platforms. This Privacy Policy applies only to services operated directly by 12win.

When you access third-party services through our platform, their respective privacy policies will apply. We recommend reading each third party's privacy policy before providing them with any personal information. 12win is not responsible for the privacy practices of any third party.

11 Children's Privacy

12win services are exclusively for individuals aged 18 and above. We do not intentionally collect or process personal data from individuals under the age of 18.

If we determine that we have collected data from a minor without valid parental or guardian verification, we will take immediate steps to delete that information and close the associated account. If you believe a child has registered on our platform, please contact us immediately at [email protected].

Parents and guardians are responsible for ensuring that children in their care do not access online gambling platforms. 12win employs a strict age verification system, but parental supervision remains essential.

12 Contact Us Regarding Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal data, our privacy team is ready to assist you:

Privacy Email
[email protected] – responded to within 24 hours.
Live Chat
Available 24/7 via the in-platform chat button.
Telegram
Contact the official 12win agent via Telegram.
Help Centre
Visit FAQ page for an immediate response.

Commitment Privacy We


More than just a document – this is our promise to every 12win user in Malaysia.

High-Grade Encryption

All data transmitted between your device and our servers is protected by 256-bit SSL — the same level of encryption used by leading banks worldwide.

No Data Sales

Your personal data has never been and will never be sold to any party for third-party marketing purposes. You are not a product – you are a user we respect.

Trusted KYC

Our identity verification process uses the latest technology to ensure your document data is handled securely and is not retained longer than necessary.

Controls in Your Hands

You may access, correct, or request deletion of your data at any time. We provide a straightforward and transparent process for exercising your privacy rights.

PDPA Compliance

Our operations comply with Malaysia's Personal Data Protection Act (PDPA) and relevant international data protection standards to ensure your rights are upheld.

Rapid Breach Notification

In the event of a security incident involving your data, we will notify you within the prescribed timeframe — promptly, without delay or concealment of information.

Join 12win Today

Your Data is Safe.
Your Experience, Guaranteed.

12win protects your privacy at every step. Register now and enjoy an online entertainment platform trusted by hundreds of thousands of Malaysian users.

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